Clicksor Newsletter

		Launch Your Landing Page the Right Way. First off, we want to give a shout – out to all our visitors who read our blog as we have reached over 10,000 unique visitors last month from all around the world.  This week’s theme revolves around the importance of a landing page and how a proper layout will lead to a higher conversion rate.  You will now learn to master designing a landing page by using the following four advices. Read more How to Distinguish Different Targeting in the Keywords/Channel Report Clicksor has just recently released its new ISP Targeting for Advertisers so they could create more effective campaigns than ever before. ISPs that you have targeted will be shown on the Keywords/Channel Report of your Advertiser Area, along with any keywords, channels, and sites that you’ve targeted as well. This tutorial will briefly help you distinguish all of your results from each other (your keywords, ISPs, etc.) within the report.Read more What is the difference between CPC vs CPM? Choosing the right cost metrics can help you increase your conversions and ROI, while saving you money at the same time. Whether it’s creating an interaction with your audience or just mostly for brand awareness, you might just be suitable for one type of metric over the other. Here, I’m going to break down the difference between CPC and CPM, both metrics for banners, so you can better decide which one is right for you. CPC: Cost per click (CPC) cost metric charges you based on whether a visitor has clicked on your ad or not. One one hand, CPC guarantees that you only pay for a person that is interested in clicking on your product. On the other hand, you’ll be paying 10 times as much or more for every click compared to impressions due to the highly competitive bidding involved. Make sure that you have a button or a call to action that indicates they should click here. The key is quick interaction, since you only have a limited space to catch a person’s attention. CPM: Cost per thousand views (CPM) cost metric will charge you based on whether the number of visitors that have seen your ad. Since it is only based on views instead of clicks, the interaction itself with the ad is mainly optional. Mostly, due to the lower bid price per view, you would want to use the CPM metric to have as many views of your ads as possible at a lower price. If you’re aiming for brand awareness campaigns, this one’s right for you due to the low price for high traffic volume return compared to CPC. Whether it is interaction or awareness that you’re aiming for can determine which cost metric is suitable for you, and ultimately save you money in the end. Which cost metric do you plan on using for your next campaign?

Top 10 Best Sales Countries In August
	United States		Germany		India		Brazil
	Italy		United Kingdom		Indonesia		Pakistan
	France		Russia		Philippines		Saudi Arabia